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The Art of Online Business

[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in your business — you’re in the right place. Host Rick Mulready is an online business coach, ads expert and lifestyle entrepreneur sharing his path to building a million dollar business as an online expert and course creator. His specialty? Breaking complex overwhelm-inducing ideas and strategies into bite sized easy to understand pieces. His not-so-secret superpower? Teaching simplified Facebook and Instagram ad strategies you can use to create a foundation for more freedom, leads, and sales in your business. Ready for more income AND impact? Discover why The Art of Online Business has over 4.5 million downloads from ambitious online experts committed to creating profitable and purposeful businesses!
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The Art of Online Business
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Now displaying: April, 2016
Apr 27, 2016

On the show today we're talking about a topic everyone's been asking about -- Instagram Ads.  And joining me to talk some IG ads is Ethan Sigmon from Social Insight.

I ran a bunch of Instagram ads during my recent re-launch for The FB ADvantage and they actually performed well for me. And one thing I found interesting was the ads that performed better were from warm traffic.  Not that this was a super surprise but the cold traffic ads were really bad.

I’ve heard about similar results from several people over the past few months but as you’ll hear today, Ethan shares his own results when it comes to targeting cold and warm traffic on Instagram.

We also get into the size and types of images that are getting the best results with Instagram ads.

On Today's Episode, You'll Learn:

  • Ad copy tips and strategies for improving your conversion rates
  • What you need to think about for your landing page when it comes to Instagram ads
  • Why the aesthetic of Instagram can be the difference between profitable ads and poorly performing ones
  • Ethan shares a landing page tip that has increased his conversion rate by 35%
Apr 18, 2016

On today's episode of The Art of Paid Traffic podcast, we've got a rapid fire Facebook ads Q&A.

I recently held 3 live online Facebook ads trainings and each went for a couple of hours due to all the great questions, but there were some I wasn’t able to get to.

So, I decided to do a rapid fire Q&A here on the podcast to answer these questions.

I also want to let you know that if you want to enroll in my FB ADvantage Facebook ads training program where I take you through step-by-step how to create an automated Facebook ads system that gets leads and sales every day, enrollment is closing tomorrow, Tuesday, April 19th at midnight PST.

To learn more and enroll, go to TheFBADvantage.com

Included in the program are 8 weeks of group coaching calls with me, a live 2-day Facebook ads and business building event here in San Diego with me and special guests. Special guests that I bet you’re going to know… a private Facebook group where you can get support and help with your ad campaigns, exclusive behind the scenes case studies and a lot more.

Apr 6, 2016

Welcome to episode #81 where today I’m talking all about THE most important factor in successful Facebook ads and really, in any paid advertising.

It's this factor that differentiates those who are successful with their ads and those who aren't, and the cool thing is anyone can do this.

Included in today's episode are stories of people who are succeeding, why they're succeeding, as well as a personal challenge to you.

Also!

I'm doing 3 free LIVE online trainings over Tuesday April, 12th and Wednesday April 13th all about How to Create An Automated Facebook Ads System That Gets Leads & Sales Every Day. Want to attend?  Click here to register for a day/time that works best for you.

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