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The Art of Online Business

[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in your business — you’re in the right place. Host Rick Mulready is an online business coach, ads expert and lifestyle entrepreneur sharing his path to building a million dollar business as an online expert and course creator. His specialty? Breaking complex overwhelm-inducing ideas and strategies into bite sized easy to understand pieces. His not-so-secret superpower? Teaching simplified Facebook and Instagram ad strategies you can use to create a foundation for more freedom, leads, and sales in your business. Ready for more income AND impact? Discover why The Art of Online Business has over 4.5 million downloads from ambitious online experts committed to creating profitable and purposeful businesses!
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The Art of Online Business
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Now displaying: Page 1
May 4, 2015

Another great AOPT episode today, talking again about one of my favorite topics — sales funnels.  And joining me to share sales funnel tips and strategies is Funnel Architect & Conversion Specialist, Jody Underhill.

Jody’s currently a partner at GameChanger Profits where he architects sales funnels for clients and used to be at Digital Marketer, Ryan Deiss’ company, where he also helped architect funnels.  He’s also a local marketing strategist.

Jody really knows his stuff as you'll hear today.

In Today's Episode, You'll Learn:

  • Overviews of successful sales funnel strategies
  • Where to start when building your sales funnel, including where most people get it wrong
  • Specific types of funnels you might consider using for your business
  • Types of email sequences and timing for when to send emails
  • What a highly converting webinar sales funnel looks like
  • What a sales funnel might look like if a webinar doesn’t make sense for your business
  • The concept of a liquidation offer and how to use it to pay for your paid traffic costs
  • Tips on how to go about creating the right kind offer for your business, including -- a liquidation offer, a tripwire, upsells/downsell offers
  • Jody also shares what to do when people have gone all the way through your webinar funnel and haven’t bought from you.
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