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The Art of Online Business

[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in your business — you’re in the right place. Host Rick Mulready is an online business coach, ads expert and lifestyle entrepreneur sharing his path to building a million dollar business as an online expert and course creator. His specialty? Breaking complex overwhelm-inducing ideas and strategies into bite sized easy to understand pieces. His not-so-secret superpower? Teaching simplified Facebook and Instagram ad strategies you can use to create a foundation for more freedom, leads, and sales in your business. Ready for more income AND impact? Discover why The Art of Online Business has over 4.5 million downloads from ambitious online experts committed to creating profitable and purposeful businesses!
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The Art of Online Business
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Aug 13, 2015

I've got a different kind of Art of Paid Traffic episode for you today.

This is an episode where I was interviewed by Joey Kissimmee for his podcast which is called the Income Press podcast.

And the reason I wanted to share it with you because even though I was being interviewed I got to ask Joey some questions about what he’s currently doing with Facebook ads in his business.

If you recall, I interviewed Joey, who is a student in my FB ADvantage training, back in episode #4 here on AOPT where we talked about Facebook ads retargeting and the very specific retargeting strategy he uses in his business to see huge ROI.

Today you’re going to hear:

  • Joey talk about how has now tripled his income using Facebook ads and what he does with that extra revenue 
  • Joey also talks about the effect that Facebook ads have had on his family
  • We also get into the Facebook retargeting strategy that Joey is currently using and the results he’s seeing from his ads.  How he uses retargeting as his auto-responder
  • We get into what kind of ad copy Facebook doesn't like and how to write copy especially for retargeting.
  • We then talk about pricing strategies, including how to determine how much you should spend on your ands and what point you should consider scaling your ad spend and how to go about doing that without ruining your cost per-lead.
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