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The Art of Online Business

[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in your business — you’re in the right place. Host Rick Mulready is an online business coach, ads expert and lifestyle entrepreneur sharing his path to building a million dollar business as an online expert and course creator. His specialty? Breaking complex overwhelm-inducing ideas and strategies into bite sized easy to understand pieces. His not-so-secret superpower? Teaching simplified Facebook and Instagram ad strategies you can use to create a foundation for more freedom, leads, and sales in your business. Ready for more income AND impact? Discover why The Art of Online Business has over 4.5 million downloads from ambitious online experts committed to creating profitable and purposeful businesses!
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The Art of Online Business
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Now displaying: Page 1
Nov 2, 2015

On today's episode of The Art of Paid Traffic Bryan Harris from videofruit.com joins me to talk about a Facebook ads experiment that he did where his goal was to:

  • Primary objective: Get 500 new email subscribers for less than $1 each.
  • Spend $500 on ads in 14 days.
  • Make sure all new subscribers were interested in the topic of list building (his core topic).
  • Get 50% of them to install his List Goal browser extension.

Bryan loves doing experiments in his business. In fact, over an 18-month period, he's performed over 100 different marketing experiments.

He then reports the results back to his audience with detailed case studies on how you can use the learnings from his experiments in your business -- something he likes to call "Learning Out Loud."

Today Bryan shares his strategy for using Facebook ads to get 500 new leads for less than $1, the funnel he started out with and then the one he moved into, how he came up with his ad copy, images and his targeting...

He takes you behind the scenes of everything that worked and that didn’t work and shares all his results.

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