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The Art of Online Business

[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in your business — you’re in the right place. Host Rick Mulready is an online business coach, ads expert and lifestyle entrepreneur sharing his path to building a million dollar business as an online expert and course creator. His specialty? Breaking complex overwhelm-inducing ideas and strategies into bite sized easy to understand pieces. His not-so-secret superpower? Teaching simplified Facebook and Instagram ad strategies you can use to create a foundation for more freedom, leads, and sales in your business. Ready for more income AND impact? Discover why The Art of Online Business has over 4.5 million downloads from ambitious online experts committed to creating profitable and purposeful businesses!
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The Art of Online Business
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Mar 24, 2016

Welcome back to the Art of Paid Traffic Podcast!  Today's episode is a Facebook ads Q&A show where I'm answering a bunch of questions that you've submitted.

In This Episode, You'll Learn About:

  • Changing to the new Faceobok pixel vs the custom audience pixel and conversion tracking pixel
  • My thoughts on Qwaya
  • Adding a Standard Event code to the Facebook ads pixel after it's been placed
  • Video ads not getting the desired results, despite layers of testing
  • In-depth targeting strategies with the new Detailed Targeting
  • Can you sell a streaming workshop with Facebook ads?
  • Best practices for improving your results with video ads

Before we get into the transcript of the episode, I've got a few announcements for you...

Enrollment for FB ADvantage Opening

I'm getting ready to re-open my flagship program, The FB ADvantage in just a couple weeks here in early April.  It's completely revamped this time around, teaching you exactly how to create an automated system that gets leads and sales every single day with Facebook ads.

Included when you join the course this time around is going to be a live two day event here in sunny San Diego. I'm super psyched to be offering that this time around so make sure to hop on my email list here on my site to be the first to know when enrollment opens.

One quick resource that you might want to grab while you're here is my Facebook ads pixels cheat sheet -- "The Complete Guide to Facebook ads pixels,"

While you're on that page there you can download my complete guide to Facebook ads pixels cheat sheet and you'll be also updated when the course opens here in early April.

Speaking at Social Media Marketing World

I'm going to be speaking at Social Media Marketing World, which is Social Media Examiners annual conference here in San Diego, in just a few weeks.

My talk is Monday morning April 18th at 10:30pst in the morning. I'm presenting on How to Double Your ROI with Facebook Video Ads.

Super stoked to be talking about video ads during that presentation, so if you're going to be at the conference definitely say hello, I'd love to thank you personally for listening to the podcast here.

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