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The Art of Online Business

[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in your business — you’re in the right place. Host Rick Mulready is an online business coach, ads expert and lifestyle entrepreneur sharing his path to building a million dollar business as an online expert and course creator. His specialty? Breaking complex overwhelm-inducing ideas and strategies into bite sized easy to understand pieces. His not-so-secret superpower? Teaching simplified Facebook and Instagram ad strategies you can use to create a foundation for more freedom, leads, and sales in your business. Ready for more income AND impact? Discover why The Art of Online Business has over 4.5 million downloads from ambitious online experts committed to creating profitable and purposeful businesses!
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Now displaying: Page 1
Dec 21, 2020

Who’s ready to say goodbye to 2020? Yeah. I think a lot of us are. 

But I do love this time of year because we get to look back on the crazy year that it's been, and from a business perspective, we get to look at what worked, what didn't work, where all the unpredictability came into the business, and how we adapted or didn't adapt to it. 

We also get to look at the lessons that we learned. What are we going to do more of next year? What are we going to do less of next year? What are we going to try differently?

In this episode, I will share with you what I learned in my business in 2020. 

I also want to set some predictions for the online space in 2021, and you can use these predictions to prepare for your best year yet. 

On Today’s Show You’ll Learn: 

  • The massive opportunity that podcasting presents 
  • Changes that you need to embrace in 2021
  • The power of focused branding
  • The difference between a building year and a growth year
  • Why you cannot know enough about your target audience 
  • The value of segmentation 
  • How to learn from every experience 
  • The value of personal connection
  • Why you should be upfront and authentic with your audience 
  • How excellent customer service will set you apart from other businesses 
  • Why you should include short-form video and mobile content in your marketing 
  • How to make the most of your ads in 2021 

It’s been a big year in so many ways, and no one knows what 2021 has in store for us, but I do know that we can learn from the last year and use those lessons to prepare and optimize our businesses as we move into 2021. 

 I want to say thanks to each and every one of you for joining me on the podcast this year, here’s to making next year even better!  

Links & Resources Mentioned in this Episode:

www.rickmulready.com/offer-to-optimized

www.rickmulready.com/accelerator 

www.rickmulready.com/group 

Episode 434: Simple Hacks for Writing Copy that Converts, with Brittany McBean

www.facebook.com/business/m/mobile-studio  

 

Full show notes available at www.rickmulready.com/453 

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