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The Art of Online Business

[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in your business — you’re in the right place. Host Rick Mulready is an online business coach, ads expert and lifestyle entrepreneur sharing his path to building a million dollar business as an online expert and course creator. His specialty? Breaking complex overwhelm-inducing ideas and strategies into bite sized easy to understand pieces. His not-so-secret superpower? Teaching simplified Facebook and Instagram ad strategies you can use to create a foundation for more freedom, leads, and sales in your business. Ready for more income AND impact? Discover why The Art of Online Business has over 4.5 million downloads from ambitious online experts committed to creating profitable and purposeful businesses!
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The Art of Online Business
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Jan 13, 2016

On today's episode of The Art of Paid Traffic, we're talking all about how to use streaming webinars and paid traffic to automate your business.

This is the first episode in a 3-part mini-series this month all about how to use webinars and paid traffic to grow your business.

There was a point in time when not many were using Facebook ads just yet.

Google AdWords was all the rage, and many people online were skeptical about platforms like Facebook for ads.

Fast forward a couple of years, and you’d be hard pressed to not see the more successful entrepreneurs, names, and brands using Facebook ads to grow their businesses and get more sales.

But for me, Facebook ads were just one-half of the equation…

Yes, the ads were powerful and grew my email list and business, but it wasn’t until I combined them with webinars – and a very specific kind of webinar – that things really took off.

I’d do a couple of live webinars, take note of what worked (and what didn’t), and then tweak. 

Do more webinars, rinse and repeat.

After a while, I had a high-converting webinar…

And then the question hit me:

How could I do more of these?

That’s when I found automated webinars, or streaming workshops, as I like to call them.

And, when you do them right (and ethically) things get really fun in your business.

That's what this episode of The Art Of Paid Traffic is is all about.

Here are just a few things you're about to hear in today's epsidoe:

  • The 5 ways to use Facebook ads to promote your products, boost affiliate partnerships, and grow your relationships with your audience
  • How to scale your online business (while adding value and selling more of your product and services)
  • Why automated webinars have been given a bad name (and how to combat this)
  • How to properly leverage streaming workshops to grow your relationships and then sell your products
  • When should you automate a webinar? (most get this wrong and then act out of integrity)
  • The step-by-step funnel flow that preps cold-traffic for upcoming streaming webinars
  • How to double your ad-spend with this handy little method
  • The type of content you need to offer during your streaming webinar (if you want to sell a product at the end)
  • How to handle different kinds of streaming webinar sign ups (like when someone drops off, doesn’t buy, or doesn’t show up)
  • The tools I recommend you use to make this process and system simple
  • How to know exactly how many people watched (and if they heard your offer) so that you can properly market to viewers after the streaming webinar
  • The simple method you can use to drastically improve the stats of your streaming webinar, funnels, offers, and Facebook ads
  • A free resource to help you track, manage, and improve your stats and sales
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