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The Art of Online Business

[Formerly The Art of Paid Traffic] Are you an online expert working toward the 6 or 7-figure mark in your business? Welcome to your one-stop-shop for practical tips, mindsets, actionable strategies, detailed case studies and everything else you need to build an online business and a life that lights you up. Whether you’re ready to increase your profit through Facebook and Instagram ads or you’re looking to find and focus on the CEO activities that’ll make the most meaningful difference in your business — you’re in the right place. Host Rick Mulready is an online business coach, ads expert and lifestyle entrepreneur sharing his path to building a million dollar business as an online expert and course creator. His specialty? Breaking complex overwhelm-inducing ideas and strategies into bite sized easy to understand pieces. His not-so-secret superpower? Teaching simplified Facebook and Instagram ad strategies you can use to create a foundation for more freedom, leads, and sales in your business. Ready for more income AND impact? Discover why The Art of Online Business has over 4.5 million downloads from ambitious online experts committed to creating profitable and purposeful businesses!
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The Art of Online Business
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Now displaying: Page 1
Oct 24, 2018

This is an episode that’s been a long time coming, and it’s a topic I get asked about a lot. Today’s episode is for real estate agents as well as people wanting to manage Facebook ads for realtors. If you fall into neither category, don’t turn this off, because there are so many principles in this one that will be relevant for multiple types of businesses.

So why did I want to do this episode? I think real estate agents tend to be stuck in the ways of traditional marketing, and they often aren’t open to hearing about new and more effective ways to market their real estate businesses.

You’ll be hearing lots of strategies for positioning yourself as the “go-to” real estate professional in your area, or if you have a Facebook ads business, the person who is best suited to help real estate agents sell their listings and attract buyers to list with them.

I’m doing something a bit different today, as I’ll be teaching for the first half of this episode and then I’ve invited one of my Accelerator Group Coaching students to share her expertise with us in the second half.

Jennifer Myers is a Realtor in the Washington, DC area, and she owns an extremely successful real estate brokerage there. She’ll be revealing the three phases of marketing your real estate business and her formula for repeatable, consistent growth for real estate professionals. Jennifer is also sharing the 5 big mistakes that she sees people in this industry doing wrong when marking their business, so this is definitely an episode you’re going to want to listen to!

Want to win a 30-minute strategy session with me? I’ll be drawing one winner at random each month, and all you have to do is give me your feedback on this podcast over at http://rickmulready.com/messenger, telling me what you’d like to hear more of - including topics you’d like to see covered, guests, style and frequency of the show!

On the Show Today You’ll Learn:

 

  • What successful real estate agents are doing to rise about the competition and the importance of embracing video marketing as a strategy

  • The different types of ads that would be good for a Realtor® to use and what a Facebook ads manager working with these professionals will need to do to attract them as clients

  • How Jennifer’s business looks a lot different now as opposed to 15 years ago when she was first starting in real estate

  • The ways she was able to look outside of the real estate industry to learn successful marketing practices to use in her business

  • Why you really need to niche down – and how to do it the right way

  • The reason you need to be consistent, and why trying to focus on multiple platforms is a big mistake

  • What Jennifer means when she says that your marketing doesn’t end when you have the client - and a very surprising statistic that backs this up

 

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