On today’s episode of The Art of Paid Traffic, I’m joined by Deacon Hayes from wellkeptwallet.com talking all about how he generates affiliate income by using Facebook ads to amplify helpful content on his website.
We dive into all of his strategies and specifically we break down a recent campaign where he spent $8,500 on Facebook ads and did $21K in revenue.
One thing I want you to really listen for today is how Deacon’s strategy is centered on value-first, and amplifying that value through Facebook ads.
Deacon approaches his campaigns with good intentions and isn’t scammy, which is why I wanted to bring him on the podcast to show others one way to do affiliate marketing the right way.
Also, I’d love to hear from you. I’d love to get your feedback on this podcast, and specifically, I’d like to hear what you’d like to see more of -- topics, guests, style of the show, frequency, length -- any ideas you’d like to share with me, I’d love to hear them.
To share your ideas and feedback with me, you can message me on Facebook at http://rickmulready.com/messenger
And, when you message me with your ideas and feedback, I’m going to pick one person at random to win a 30 minute strategy call with me -- we could talk about Facebook ads, growing your business, online marketing strategy, growing a team -- whatever you’d like to talk about.
So I will choose a winner on Friday, September 8th and I’ll message you to let you know you’ve won.
Coming up next week, I’ll be breaking down my recent course launch for you, specifically focusing on all the problems we had -- especially with our Facebook ads, and I’ll share with you all the great lessons we learned from it. If you’re running Facebook ads for launches, you definitely won’t want to miss this one.
This is a bonus episode where I’m going to take you inside a Facebook ads strategy call with one of my students.
I’m excited about sharing this with you because this is something I want to start doing more of here on the podcast and I hope you like it too.
This is a call with Heather Stevens who is running Facebook ads for Financial Advisors and we talk today about using Facebook ads to get people to live events.
Also, I’d love to get your feedback on the podcast, and specifically, I’d like to hear what you’d like to see more of -- topics, guests, style of the show, frequency, length -- any ideas you’d like to share with me, I’d love to hear them.
To share your ideas and feedback with me, you can message me on Facebook at http://rickmulready.com/messenger
And, when you message me with your ideas and feedback, I’m going to pick one person at random to win a 30 minute strategy call with me -- we could talk about Facebook ads, growing your business, online marketing strategy, growing a team -- whatever you’d like to talk about.
So I will choose a winner on Friday, September 8th and I’ll message you to let you know you’ve won.
If you’re listening to this after September 8th, I’d still love to hear your thoughts so please go ahead and message me. Again it’s rickmulready.com/messenger.
Thanks a lot for taking a minute to share your feedback and ideas, I really appreciate it.
On today’s episode of The Art of Paid Traffic, I’m pumped to be joined by Facebook ads manager Andrew Hubbard.
Andrew is one of my original students and now runs Facebook ads for some very successful online entrepreneurs.
One such client is my guest from last week’s episode, Melyssa Griffin, who shared how she’s created a 7-Figure Automated Webinar Funnel in 18 Months.
If you haven’t yet heard that episode, definitely check it out here.
You don’t have to listen to it before today’s episode, but it will definitely give you some context for my conversation with Andrew today.
We dive into how Andrew left his corporate job to start his Facebook ads business, what he initially charged (and how his pricing has evolved over the past couple of years) and how he niched down to find his ideal client to work with.
Then we dive into the specifics of how he runs the Facebook ads for Melyssa Griffin’s 7-figure automated webinar funnel.
It’s been really cool to see Andrew’s evolution as a Facebook ads manager, from taking my FB Ads For Newbies course years ago to where he is now.
Next week, Deacon Hayes of Well Kept Wallet visits the show to share how he’s using Facebook ads to amplify his content and generate affiliate income -- including one recent campaign where he spent $8,500 and did $21,000 in revenue.
Super pumped to welcome my friend Melyssa Griffin to the podcast today, where we’re talking all about how she’s created a 7-figure automated webinar funnel in just 18 months.
Melyssa is a super-successful entrepreneur who’s teaching others how to grow their audience and monetize their passions, but she’s a lot more than that...
I can honestly say after getting to know her that she’s one of the nicest and most genuine people out there.
Today she takes us behind-the-scenes of her automated funnel including how it’s become the foundation for the rest of her business, giving her freedom to launch other projects she’s passionate about like a membership site and new podcast.
You’ll hear the mistakes she made with her first automated webinar, how she figured out why it wasn’t working and the adjustments she made to correct them.
She also discusses the different offers she makes on her webinars versus the ones that are always available for purchase on her website…
Coming up in next week’s episode, Andrew Hubbard, who runs Melyssa’s Facebook ad campaigns, will be joining me to dive into how he’s getting such good results with this automated webinar funnel.
On today’s episode, my good friend Jasmine Star rejoins me to share a case study where we dive into the 3 components of a Facebook video ad that has given her the best results.
Jasmine was my guest back on episode 106 where we talked about How to Strategically Attract Your Ideal Facebook Ads Audience and if you haven’t listened to that episode yet, definitely check it out at rickmulready.com/106.
It’s a great episode and I got a ton of feedback from people wanting Jasmine back on the show, well, here she is again.
Jasmine is a marketing strategist, a branding expert and she’s also been voted one of the top 10 wedding photographers in the world.
In today’s episode, she reveals how she split tested a 25-minute Facebook Live Video Ad against a short professionally done video - with results that may surprise you.
Jasmine always suggests we “pay attention, to get attention” and she talks a lot about how you can use this philosophy in your own business right now…
She also gives a lot of great information on how to figure out what content your audience wants that you can then incorporate into your marketing, and how to overcome intimidation and stay focused and productive. She also shares some quick and easy video editing apps and resources that she’s been implementing into her Facebook ads strategy.
On the Show Today You’ll Learn:
As you’ll hear, Jasmine is now very intentional with everything she does, but she wasn’t always that way. It was interesting to listen to her talk about her journey because it’s when she did get highly strategic and focused that things really took off for her with her business.
On today’s episode of the podcast, we’re talking copywriting -- specifically how to write better more effective conversion-focused copy on your sales and landing pages, as well as your ads.
And joining me to share his expertise is conversion copywriter, Joel Klettke.
Joel is the founder of Business Casual Copywriting and he’s worked with clients like HubSpot, WP Engine, Safelite and others.
Joel talks a lot about how we really don’t need to overthink things when it comes to writing copy, but to instead simply let our customers talk and know how to listen to (and interpret) what they’re telling us…
A big part of what he uses is something I have done in the past as well - customer interviews. Joel gives us his recommendations on what group of people we should be approaching, and how to do it the right way, as well as how we can use other tools such as chat logs to identify existing gaps in our copy.
As you’ll hear, a lot of people see copy as just words, but in the bigger context, there’s a promise that you’re making and an expectation that your client has.
It’s all about finding the words to turn skeptics into advocates and prospects into paying customers -- and that’s what we dive into today.
Coming up next week, my good friend Jasmine Star is back to share a case study, where we’ll dive into the 3 components of a Facebook Video Ad that is giving her the best results in her business.